Market research firm Canalys said that thanks to the end of the O2-exclusive sales agreement, iPhone will become the UK’s best-selling smartphone.
Yesterday, at the forum Canalys Mobility Forum forums, an analyst Pete Cunningham said, iPhone has become the third quarter, the best-selling smart phone, which is obviously due to the end of the exclusive mode of operation. This situation is the same place in the UK, Orange has begun selling iPhone 3GS, while Vodafone will also be on sale next year iPhone. We can foresee, iPhone sales will be tremendous growth.
In the early stages of iPhone sales, exclusive operating mode is a good idea, Cunningham said, but now the model “limit the sales.” Consumers want to buy iPhone, but do not want to change operators.
In Europe, the Middle East and Africa, the third quarter, Apple captured 17 percent of the smart phone market, Nokia living below the second place. Nokia’s market share of 57.5%, but higher than the same period last year, down 10.4 percentage points, while the iPhone has risen by 22.5 percentage points. Rim ranked third, the growth rate reached 100.1%, but it accounted for only 12.3% of the market share. The HTC Zeyi 7.2% of the market came in fourth.
It is learned that the third quarter, smart phones only in Europe, the Middle East, Africa, three regions (EMEA) for 14.7% of the overall mobile phone market. But smart phones are driving data revenues, operators need to compensate for these voice revenues decline. One can imagine the future operators will focus on promotion of smart phones to become the mainstream.
Smart phone competitors, not just iPhone, Cunningham emphasis on Android will become a strong competitor, from the third quarter of 2008 to 2009 in the third quarter, its market share from zero to 4.4%. Smartphone differentiation mainly in UI design, while the Android will be the key to development its top priority. In order to allow UI to keep up with changes in the underlying system, UI design must spend a lot of development time and money.
Cunningham said that, Windows Mobile for next year will not be a strong competitor, even though it released the latest 6.5 version. But he hoped that Windows Mobile 7 – the fastest available within a year – will help Microsoft’s competitors to enter the column strong.
At the same time, Rim seemed to focus on the maintenance of the existing market profits, so as opposed to extended to the mass market, it is more willing to continue to work to years of high-end smart phone market.
As for Symbian, will be more committed to the mass market into the mid-range “feature phone” field, just like Nokia in the high-end market Maemo Linux based handset. Therefore, within a period of time in the future, Symbian will continue to guide the EMEA smart mobile phone market.
These will be prompted to accumulate more iPhone customer base, access to the advantages of the market share growth, and in many areas into those.
But this will soon depend on whether Apple continue to use general-purpose (one-size-fits-all) retail model, or lower iPhone prices for different consumer groups of different iPhone models introduced in order to promote sales and market growth.
Market research firm Canalys said that thanks to the end of the O2-exclusive sales agreement, iPhone will become the UK’s best-selling smartphone.
Yesterday, at the forum Canalys Mobility Forum forums, an analyst Pete Cunningham said, iPhone has become the third quarter, the best-selling smart phone, which is obviously due to the end of the exclusive mode of operation. This situation is the same place in the UK, Orange has begun selling iPhone 3GS, while Vodafone will also be on sale next year iPhone. We can foresee, iPhone sales will be tremendous growth.
In the early stages of iPhone sales, exclusive operating mode is a good idea, Cunningham said, but now the model “limit the sales.” Consumers want to buy iPhone, but do not want to change operators.
In Europe, the Middle East and Africa, the third quarter, Apple captured 17 percent of the smart phone market, Nokia living below the second place. Nokia’s market share of 57.5%, but higher than the same period last year, down 10.4 percentage points, while the iPhone has risen by 22.5 percentage points. Rim ranked third, the growth rate reached 100.1%, but it accounted for only 12.3% of the market share. The HTC Zeyi 7.2% of the market came in fourth.
It is learned that the third quarter, smart phones only in Europe, the Middle East, Africa, three regions (EMEA) for 14.7% of the overall mobile phone market. But smart phones are driving data revenues, operators need to compensate for these voice revenues decline. One can imagine the future operators will focus on promotion of smart phones to become the mainstream.
Smart phone competitors, not just iPhone, Cunningham emphasis on Android will become a strong competitor, from the third quarter of 2008 to 2009 in the third quarter, its market share from zero to 4.4%. Smartphone differentiation mainly in UI design, while the Android will be the key to development its top priority. In order to allow UI to keep up with changes in the underlying system, UI design must spend a lot of development time and money.
Cunningham said that, Windows Mobile for next year will not be a strong competitor, even though it released the latest 6.5 version. But he hoped that Windows Mobile 7 – the fastest available within a year – will help Microsoft’s competitors to enter the column strong.
At the same time, Rim seemed to focus on the maintenance of the existing market profits, so as opposed to extended to the mass market, it is more willing to continue to work to years of high-end smart phone market.
As for Symbian, will be more committed to the mass market into the mid-range “feature phone” field, just like Nokia in the high-end market Maemo Linux based handset. Therefore, within a period of time in the future, Symbian will continue to guide the EMEA smart mobile phone market.
These will be prompted to accumulate more iPhone customer base, access to the advantages of the market share growth, and in many areas into those.
But this will soon depend on whether Apple continue to use general-purpose (one-size-fits-all) retail model, or lower iPhone prices for different consumer groups of different iPhone models introduced in order to promote sales and market growth.
